KTO says South Korea has registered a strong growth in tourists from India, especially with the MICE segment performing very well as large corporate groups from India head to the country.

South Korea will host a 3,400-member strong delegation of financial professionals from India as a part of their International Training Programme between October 11 to 30.

According to a press statement by Korea Tourism Organisation (KTO), India, its national tourism agency in India, MICE tourism from India to Korea is increasing again this year. A number of corporates across different sectors are sending its employees for meetings and incentive tours. 

The statement says that this has also had a boosting effect on the overall traveller numbers from India to Korea, which stood at 71,715 at the end of August.  

“MICE has always been one of our focus sectors in India, and seeing the growing interest and actual travel happening to Korea, definitely feels like our promotional efforts are paying off. KTO also regularly updates the incentive schemes for MICE groups, to be able to give the best benefits for corporates choosing Korea as their preferred destination. The introduction of ‘Korea Unique Venues’ is one such initiative,” Myongkil Yun, Director of KTO India.

The board says that ‘Korea Unique Venues’ refers to spaces and facilities that provide a unique experience which capture the charms and characteristics of Korea, while allowing the hosting of MICE events. 

KTO says it provides additional support towards incentive and corporate events including a ‘Korea Unique Venue’ in the itinerary, ranging from entrance fees, rental fees, banquet, experience programs and more. With the addition of more venues across Korea, the number of Korea Unique Venues stands at 52 this year.  

As part of the ongoing promotions for MICE for 2023, KTO India office is also organising a large-scale MICE Roadshow in Mumbai on October 11. The day-long event will also feature a Travel Mart during the day and a Korea MICE Night in  the evening.