Korea Tourism Organisation (KTO) has appointed Myong-kil Yun as the new Director of its India office. He has taken charge from February 15 and is based in Gurgaon. According to a press statement, Myong-kil Yun will spearhead promotion and marketing activities in India and its neighbouring countries for the next three years.

Holding a Master’s Degree in International Tourism Policy, Yun has been with KTO since 2004. The statement says that this will be his second time working in the India market, with his first appointment being during 2013-2016, when he served as the office’s Deputy Director.

“I am excited to be back in India and look forward to working closely with trade partners and media in the region to further position South Korea as a premium overseas destination for Indian travellers. This year also marks 50 years of Korea-India diplomatic relations, so this feels like an especially good time to be back,” says Yun.

KTO India office plans to focus on the segments of luxury travel and Special Interest Groups like K-pop and K-Drama fans and students visiting Korea for Educational tours, aiming for the numbers to reach 150,000 in 2023 and 500,000 by the year 2026.