Caribbean Travel Marketplace, the leading travel trade show of the Caribbean region, will be held in Jamaica from May 20.

Jamaica sees the return of leading travel trade show of the Caribbean region as the 42nd annual Caribbean Travel Marketplace, the flagship event organised by the Caribbean Hotel and Tourism Association (CHTA), is scheduled to be held at the Montego Bay Convention Centre in Jamaica from May 20-23. 

Registration for the show has now opened, says CHTA in a statement, adding that its most important event connects suppliers of Caribbean travel products and services with global buyers. CHTA says that the Caribbean Travel Marketplace promises to be a dynamic platform for networking, collaboration, and showcasing the diverse offerings of the Caribbean hospitality and tourism sector.

“Marketplace presents a vital opportunity for industry leaders and travel professionals from across the globe to unite, forge partnerships, and pave the way for the continued growth and prosperity of the region,” says Vanessa Ledesma, Acting CEO and Director General of CHTA.

The statement adds that delegates can look forward to engaging in productive business meetings to promote the region as a top travel destination. Attendees will renew existing partnerships and explore new ones, discuss industry trends and discover innovative strategies to enhance the Caribbean tourism experience.

CHTA Caribbean Travel Forum will take place on May 20, 2024. The third annual event will focus on the business of Caribbean tourism and include topics such as multi-destination marketing, intra-Caribbean travel, air connectivity, sustainability, technology innovation, labor market, taxation and tourism linkages. The CHTA Awards lunch will also recognise this year’s Destination Resilience Award winner.

The statement adds that new for this year’s event is the Marketplace Responsible Tourism Day, slated for May 23, and designed to promote sustainable tourism development, highlighted by giving back to local communities. Delegates will engage in activities that positively impact the local Jamaican community. The initiative is part of a broader movement towards responsible tourism, emphasising the need for environmentally sustainable, economically beneficial and culturally respectful practices in the travel industry.

“Since our initial efforts to aid hurricane victims in Puerto Rico at the 2022 Marketplace event, the inclusion of Responsible Tourism Day has remained a top priority. We are delighted that this year marks its official launch, solidifying responsible and sustainable tourism practices within our meetings,” says Nicola Madden-Greig, President of CHTA.