The Arabian Travel Market, that was held in Dubai last month, has surpassed its performance in 2019 in most segments and is looking to grow further, Fiona Ashton, Marketing Manager of ATM tells India Outbound. Ashton adds that while the GCC and Europe are important regions for the show, India is critical as it is the largest source market for ATM’s host city Dubai. She says that the number of visitors has also grown rapidly and that the quality of visitors is an important parameter to gauge the success of the show.