Qatar Tourism holds 2-city roadshow in India

Showcasing Qatar’s product and services to travel trade in India
/ New Delhi
Qatar Tourism holds 2-city roadshow in India

The roadshow saw presence of numerous tourism industry players from Qatar showcasing their product and services to industry specialists in India

Underlining the importance of India as a key source market, Qatar Tourism organised a two-city roadshow in India in order to attract more Indian tourists to the Gulf nation.
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In first such activity in the Indian market since the outbreak of Covid-19 pandemic, Qatar Tourism recently conducted two roadshows in India, in Delhi and in Mumbai. The roadshows received positive response from the Indian travel industry, including trade partners, associates, and travel affiliates. Around 120 travel industry companies from Delhi and Mumbai attended the events, which aimed to connect local travel agents with destination management companies, hotels, and attraction operators in Qatar, says a press release by Qatar Tourism.

“The unique interactive platform with pre-scheduled meetings allowed Indian trade partners and travel agents to interact and learn more about the diverse product offerings and experiences that Qatar has to offer. The roadshow was well attended and received a positive response from both cities,” adds the press release.

The roadshow intended to fortify and strengthen travel trade relationships to increase visitor arrivals from India. Qatar Tourism drew industry and visitor attention to the infrastructure, attractions, and amenities being built for the upcoming FIFA Football World Cup Qatar 2022, which Qatar will host in November/December this year.

The roadshow saw the presence of numerous tourism industry players from Qatar showcasing their product and services to industry specialists in India at large. They included hotels such as Zulal Wellness Resort by Chiva Som, the Ritz-Carlton Doha, Waldorf Astoria Lusail Doha, Mondrian Doha, Mandarin Oriental Doha, Hilton Salwa Beach Resort & Villas, Banana Island Resort Doha by Anantara, the Westin Doha Hotel & Spa, Four Seasons Doha and Sheraton Grand Doha Resort & Convention Hotel. DMCs such as Discover Qatar, Tawfeeq Holidays, Asfary, 365 Adventures by Peninsula Compass Tourism and Mannai Holidays. The primary participants with an emphasis on sports included event firms like Fanatic Sports and Cutting-Edge.

Also Read Qatar Beyond FIFA World Cup.

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“India plays an integral role to achieve the sights Qatar Tourism has set for the 2030 strategy. India continues to be one of Qatar’s top markets, and we effectively engage with the travel trade on a regular basis through our agency partner, who promote Qatar as a major travel destination, both as a hub and a final destination. Qatar Specialist Programme is a brand new and interactive online training module that we recently launched. The platform, which is available in 11 languages, is created to help travel trade partners better understand Qatar’s diverse product offerings while also providing them with relevant knowledge and a globally recognised qualification. We are eager to see the impact of the roadshow as well as the specialist programme, which will help bring to light the diverse facets of Qatar’s offerings. Our aim is to encourage all types of travellers to travel to Qatar, to discover and enjoy the country. We want people to experience our vibrant atmosphere while enjoying the best of Middle Eastern hospitality,” says Berthold Trenkel, chief operating officer of Qatar Tourism.

Since India is a key market, Qatar Tourism is confident that the success of the roadshows will further enable an expansion through the Indian outbound travel market. The prime focus has been placed on achieving a notable number of visitors beyond the FIFA Football World Cup Qatar 2022 from varied segments such as leisure, MICE, and weddings.

“Given that a large section of its population is eager to travel and explore new places around the world, India represents a significant and substantial market for Qatar. The roadshow gives us a chance to highlight Qatar’s distinctiveness as a destination for Indian travellers across segments. Whether they are looking for a fun-filled family getaway, active holidays, one-of-a-kind cultural experiences, opulent resorts, theme parks, exotic locations, or world-class shopping excursions, Qatar has something for everyone. Especially families with kids or teenagers of all ages; will be feeling welcome and safe in Qatar,” says Commenting on the roadshow, Lubaina Sheerazi, CEO & Co-founder BRANDit, Qatar Tourism’s India Representative.

Numbeo, a crowd-sourced global database, has ranked Qatar as one of the safest countries in the world in 2022, and visitors from over 95 countries, including India, can enter visa-free, says the press release, adding that Qatar has an incredible variety of easily accessible tourist attractions, as well as a plethora of fauna and flora, and the majority of experiences are a unique blend of cultural authenticity and modernity. There is something for all types of travellers and budgets, from iconic museums to bespoke restaurants, from thrilling desert adventures to world-famous events such as the FIFA World Cup Qatar 2022, it says.

Also Read Qatar partners with GKA Kite World Tour to launch kite beach resort.

Qatar Tourism Launches Specialist Programme to enhance trade knowledge.

Interview with Philip Dickinson, Vice President International Markets, Qatar Tourism.

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