New Zealand and Australia are co-hosting FIFA Women’s World Cup 2023 from July 20 to August 20 across nine cities
Preparations are in high gear for the much awaited FIFA Women’s World Cup 2023 that is expected to gather over 1.5 billion spectators in Australia and New Zealand when the games begin in July.
“New Zealand’s iconic landscapes and scenery remain the key driver for potential visitors to choose New Zealand as their next holiday destination across all our key markets. This activity leverages the event to showcase our stunning home and hospitality,” says Tourism New Zealand Chief Executive, René de Monchy.
In a press statement, New Zealand Tourism (NTA) says that as a part of the arrangements, a full-sized temporary football field has been built sustainably to host a local schoolgirls’ football game, which Lindsey Robinson officiated in front of the Aoraki Mount Cook National Park.
“The FIFA Women’s World Cup 2023 is a significant opportunity to promote destination New Zealand to a major international audience, with 1.5 billion people expected to watch the matches. Competition for international visitors is fierce and tourism is an important contributor to the country’s recovery, we need to work hard to entice high-quality visitors to New Zealand,” adds de Monchy.
The NTA statement adds that New Zealand will host 16 of the football teams from July, including USA and Japan who are important tourism markets for New Zealand.
New Zealand and Australia are co-hosting the event from July 20 to August 20 across nine host cities, of which four are in New Zealand, Auckland, Hamilton, Wellington and Dunedin.
Te Rnanga o Arowhenua and the Department of Conservation were consulted during the development of the pitch, says NTA, adding that to ensure that the pitch caused the least amount of landscape disruption and left no traces when the filming was finished, it was fully handmade without the use of heavy machinery and painted with non-toxic, water-resistant materials.
Other video that illustrates the scope of New Zealand supports the subject. It depicts a girl’s trek across New Zealand with her football to play the ‘beautiful game’. Auckland, Hamilton, Rotorua, Gisborne, Taupo, Wellington, Nelson, Christchurch, Mackenzie, Queenstown, and Fiordland are among the locations.
The game content was supported by the New Zealand government as part of its work to leverage the FIFA Women’s World Cup 2023 to create a lasting legacy for Aotearoa New Zealand.
