With a focus on increasing corporate sales through charters and MICE, cruiseline company Norwegian Cruise Line has appointed Neil Brodie to lead a seasoned experiential team as the new Vice President of Experiences at Sea, charters, meetings and incentive business, following a milestone year for the division.

Cruise company Norwegian Cruise Line (NCL) has announced the appointment of Neil Brodie as vice president of ‘Experiences at Sea’, Charters, Meetings and Incentives (“CM&I”) and Events. 

In a press statement, NCL says that Brodie succeeds Anthony Diaz, who served as senior vice president since August 2021 and will now stay on with the Company as a special advisor through June 2024.

The statement adds that in his new role, Brodie will lead the sales, growth and business operations for the charter, meetings and incentives department by creating dynamic experiences at sea for a variety of corporate, themed, and affinity-based events across the NCL, Oceania Cruises and Regent Seven Seas Cruises brands.

“I am thrilled to have Neil Brodie step into this role as Vice President overseeing the development of corporate events, incentive groups and full-ship charter programs for all three brands. Neil has proven to be an integral leader within the Company by guiding the team to have its most successful year in 2023, and I have no doubt that he will continue to accelerate on the tremendous growth this year,” says David J Herrera, President of Norwegian Cruise Line.

The company says that in 2023, ‘Experiences at Sea’ kicked off the year with 13 back-to-back cruises from January to March, hosting a range of themed, corporate group and affinity events at sea. The year concluded with the CM&I team being responsible for completing 21 charters, a 133 pc increase from the prior year, including the longest charter in company’s history at 109 nights. 

“I am tremendously honored to have this opportunity to lead our team into the new year following an incredibly outstanding 2023. The future is incredibly bright, and our team is the best in the business as they are extremely passionate about offering one-of-a-kind group events by tailoring our clients’ wants and needs to the right ship, itinerary and experience across all three brands, their dedication is unmatched,” says Brodie.

“Neil and I have worked closely together for the last couple of years, and it has been such a pleasure to watch him grow into the leader that he is today. With Neil’s commitment and the proven results, he has fervently displayed to the organisation, he is perfectly well-suited to lead the team into a successful future, and I feel fortunate to be able to maintain my relationship with him in an advisory role,” says Diaz, former Senior Vice President of CM&I.