WTM Africa 2023 and its sister event Africa Travel Week are set to return to Cape Town in South Africa from April 3. Registrations for the events are now open, say organisers.

Leading travel shows in Africa, WTM Africa and the Africa Travel Week, will return to Cape Town in South Africa in April and the organisers say registration for both the events is now open.

According to a press statement, Africa Travel Week is calling on the inbound and outbound African travel community to attend WTM Africa 2023 from April 3-5 at the Cape Town International Convention Centre (CTICC) in South Africa. The three-day programme includes content workshops, networking opportunities, and evening functions.

“Registration is already open for exhibitors, hosted buyers, Buyers’ Club members, the media, and travel trade professionals,” says Megan De Jager, Portfolio Director, Travel, Tourism & RX Africa Marketing.

The press statement adds that held annually as part of Africa Travel Week, the three-day event will see international and pan-African industry professionals connect under one roof to conduct business and continue recovery efforts for Africa’s tourism industry.

“As the leading B2B trade exhibition for Africa’s inbound and outbound markets, we’ve been hard at work ensuring this year’s show exceeds expectations. If you are looking to expand your business, reconnect with your travel and tourism counterparts and get up to speed on the latest product developments and market trends, WTM Africa is the place to be,” adds De Jager.

Along with a proven mix of pre-scheduled appointments and live networking opportunities, the show programme promises to excite and inspire with informative content sessions led by industry experts from around the globe, such as Professor Harold Goodwin, Naledi Khabo, LoAnn Halden, and Kojo Bentum-Williams.

The statement goes on to say that guests at WTM Africa 2023 can also register to attend its various bolt-on events running concurrently at the CTICC at no extra charge. These include International Business Market Africa, Equal Africa powered by IGLTA, Travel Tech, Sports and Events Tourism Exchange (SETE), and the Africa Tourism Investment Summit (ATIS).

“As much as WTM Africa attracts those heavy-hitting high-profile brands, it also acts as a springboard for smaller tourism SMMEs. So, if you’re eager to bump elbows with the industry’s experts and get a foot in the door, this is your chance,” says De Jager.