Visit Hungary has appointed representation firm Brandit to reinforce its presence in the Indian market through enhanced engagement with leading stakeholders.

Visit Hungary, the international brand of the Hungarian National Tourism Authority, has partnered with Brandit, a leading tourism marketing representation company, to reinforce its trade relations in India. According to a press statement, this strategic partnership will allow Indian tourism professionals to better discover Hungary, Budapest and beyond.

The statement adds that with India witnessing a surge in outbound travel, the partnership aims to capitalise on the immense potential and position Hungary as a preferred destination. It goes on to say that Brandit will actively engage luxury travel agencies, MICE tour operators, and wedding planners in key cities through meetings, workshops, sales missions, online training sessions and familiarisation trips.

“Based on our experience over the past years, we see that our country is becoming increasingly popular with Indian travellers. They appreciate all the unique experiences and opportunities that Hungary, and especially our capital, Budapest has to offer. With this cooperation, we aim to further strengthen our relations in this key market and introduce our high potential tourism opportunities to a wider audience,” says Ivan Ljubinkovic, Regional Head of Business Development India, Visit Hungary.

“We are excited to promote Hungary in India. With our multi-faceted approach, we will strengthen its presence in the Indian market. Our team’s deep understanding of the trade will play a pivotal role in charting successful trade promotions for Hungary,” says Lubaina Sheerazi, CEO & Co-founder, Brandit.