Sabre Corporation, a technology provider to the global travel industry, has unveiled key leadership appointments to advance its hotel growth expansion strategy.

Sabre Travel Solutions’ Lodging, Ground and Sea (LGS) has named Nathan Brooks as its new Vice President of Global Supply. Joining Brooks as the Head of Supply for the Americas is Steve Peterman.

In a press statement, Sabre Corporation, the US-based global travel technology company, says it has made these significant leadership appointments to further its plan for hotel growth and expansion.

The firm says that its recently appointed senior travel executives will lead the supply, demand and product teams for its LGS vertical.

“Investment in our hotel B2B distribution to improve our hotel offering and increase our attach rates for our agency partners is one of our key growth initiatives. Having the right leaders in place is critical to moving our growth strategy forward as it allows us to grow all aspects of our business,” says Chinmai Sharma, Global Head, Lodging, Ground and Sea for Sabre Travel Solutions.

The statement adds that Bradford Jones has joined LGS as Head of Global Agency Demand. Brad and his team will work closely with Sabre’s agency commercial team and agency accounts to understand their needs and drive higher adoption and attach rates for LGS products and services.

Sabre says that Craig Barnby was recently appointed as Vice President of Product for LGS. His extensive experience in hotel distribution and leadership will help advance Sabre’s product roadmap and ensure readiness in a dynamic marketplace.

“This is an exciting time to be at Sabre, as we are investing in intelligent products like Lodging AI, forging key strategic partnerships, and focusing on significant opportunities globally to enhance Sabre’s market presence and revenue in the hotel distribution space,” adds Sharma.