A number of global river cruise themes will be covered, including sustainability and innovation, says CLIA
Cruise Lines International Association (CLIA) UK & Ireland has announced that its annual RiverView Conference 2024 will take place from March 11-13, 2024 in the Dutch capital Amsterdam. The inaugural RiverView event also took place in Amsterdam in 2011.
In its 12th edition, the event will highlight the latest river cruise ships, information and selling advice, says a press statement from CLIA, a US-based cruise association. It is open to all CLIA member agents and will include multiple ship visits, key speaker sessions, and a networking trade fair, says the statement.
The statement adds that a total of nine lines will have ships moored in Amsterdam and are available for agents to visit across two days. Delegates will spend two nights onboard one of the ships with hosted dinners.
A number of global river cruise themes will be covered, including sustainability, innovation, new itineraries and attracting first-time customers, says CLIA. A new-to-selling river cruise session will take place remotely just before the main programme, adds the statement.
“The popularity of river cruise is booming, and RiverView will again help agents capitalise on this demand. Last year’s conference was our biggest ever, and we’ll go one better in 2024 by having even more delegates and ships on hand. This is the ideal event for the trade to hone their first-hand knowledge and expertise, which, in turn, they can pass on to their customers and colleagues,” says Andy Harmer, managing director CLIA UK & Ireland.
