Cinnamon Hotels appoints Palak Shah as VP Sales

Strengthening growth in Indian market
2024-04-18
/
/ New Delhi
/ Hotels
Cinnamon Hotels appoints Palak Shah as VP Sales

Palak Shah is a recognised dynamic sales and marketing professional, having been honoured as the GSO Person of The Year in 2023

Sri Lankan hospitality group Cinnamon Hotels & Resorts has appointed Palak Shah as its Vice President Sales with the mandate to strengthen the growth in Indian market.
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Cinnamon Hotels & Resorts, a leading hospitality group in Sri Lanka has announced the appointment of Palak Shah as its Vice President of Sales. In a press statement, the group says that Shah brings 24 years of unparalleled hospitality experience, especially in India and Southwest Asia. 

It adds that in his new role at Cinnamon Hotels & Resorts, he will lead its strategic sales initiatives, particularly focusing on accelerating growth in key source markets and India. He will also oversee the Global Sales Office initiatives and efforts set up in these markets. 

The statement adds that as former Regional Director Sales, Southwest Asia at Intercontinental Hotels Group (IHG), Global Sales Office in Mumbai, Shah is a recognised dynamic sales and marketing professional, having been honoured as the GSO Person of The Year in 2023 and awarded the Salesperson of The Year at the AMEA award in 2013. 

It adds that his leadership, astute market insights and execution of sales strategies that transcend conventional boundaries saw him achieve unprecedented milestones, surpassing revenue targets and elevating IHG’s stature in the fiercely competitive Indian market.

Radhey Tawar

Radhey Tawar

“We are thrilled to welcome Shah to the Cinnamon family. His appointment underscores our commitment to enhancing our sales culture and driving strategic growth within the organisation. Shah will be key in aligning our efforts towards driving commercial success for Sri Lanka’s first and South Asia’s largest integrated resort, Cinnamon Life, set to open later this year. His focus on accelerating business growth in our key source markets, particularly India will further strengthen our position as a hospitality leader. Additionally, he will lead and oversee our Global Sales Offices across India, China and the United Kingdom,” says Radhey Tawar, Chief Commercial Officer.

“I am honoured to join Cinnamon Hotels & Resorts, an iconic brand in Sri Lanka. India presents immense opportunities for growth and expansion and I am committed to leveraging our collective strengths to drive strategic initiatives, foster long-term partnerships and deliver exceptional experiences to our guests of all segments. I am truly excited to collaborate closely with the Cinnamon Life team and in playing a key role in reshaping the tourism industry of the country,” says Shah.

The statement adds that Cinnamon Hotels & Resorts strategically established Global Sales offices in India in 2022 to strengthen the brand’s market presence. The dedicated team currently based in Mumbai and Delhi includes experienced Indian hospitality professionals who facilitate engagement from the trade and consumer segments and expand Cinnamon’s strategic partnerships with existing and new Indian carriers. 

 

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