Low-cost airline IndiGo has partnered with VisitBritain to promote travel to the UK through its codeshare deal with Turkish Airlines. Via London, Manchester, and Birmingham, it will offer connectivity to Istanbul.

In order to promote travel to the United Kingdom through its codeshare partnership with Turkish Airlines, IndiGo, one of India’s leading carriers, has collaborated with VisitBritain. The flight offers connectivity to London, Manchester and Birmingham in the United Kingdom via Istanbul. Along with promoting trade and tourism between the two nations, this collaborative strategy will give consumers an affordable travel choice, says IndiGo in a press statement.

“Though the United Kingdom is a year-round  destination, during the summer and late spring, there is an even larger influx of visitors. Through these  connections IndiGo aims to provide customers with even more options, particularly during the peak tourist  season from India. We are committed to make flying a pleasant experience for our customers and will  uphold our promise of courteous, hassle-free, on-time, and affordable travel across an unparalleled  network,” says Vinay Malhotra, Head of Global Sales, IndiGo.

“India is one of our most important inbound  visitor markets and we know there is pent-up demand for travel. We want to deliver a world-class welcome  for visitors and making it easier to get to Britain, including through regional gateways, is crucial to our  competitive tourism offer and to encouraging visitors to explore more of Britain,” says Louise Bryce, Director of Partnerships, VisitBritain.

The IndiGo statement adds that United Kingdom’s scenic beauty and cultural heritage keeps redefining it as a travel destination, encompassing mountains, valleys, beaches, as well as lakes. IndiGo’s codeshare partnership makes it more accessible for tourists looking to visit popular destinations in the United Kingdom such as London, Manchester, and Birmingham, as well as students alike seeking to enrol in these places.

IndiGo’s collaboration with VisitBritain is expected to boost travel and tourism between India and UK and promote mutual economic growth and development, says the statement.