Louisiana, known for its vibrant culture and rich history, is a blend of French, Spanish and African influences
The Louisiana Office of Tourism, the official travel authority for the state of Louisiana in the United States, has announced the appointment of Sartha Global Marketing as its representative in India.
Doug Bourgeois
In a press statement, Sartha says that it has been assigned to develop and implement comprehensive travel trade and public relations programmes to inspire Indian travellers and enhance their interest in exploring Louisiana’s unique culture, vibrant festivals and diverse attractions.
“We are excited to be working with Sartha Global Marketing on sharing all the ways you can Feed Your Soul in Louisiana. India is a wonderful country and its home to people who love to experience culture, food, outdoors and more. Louisiana is the perfect destination to find those authentic experiences,” says Doug Bourgeois, Assistant Secretary of Tourism of Louisiana.
Sheema Vohra
“We are delighted to have this opportunity to promote the Louisiana Office of tourism in India. Known for its vibrant history, culture, and celebrations, Louisiana is a unique destination bound to captivate travellers seeking rich cultural experiences,” says Sheema Vohra, Managing Director, Sartha Global Marketing.
“The Bayou State is a fantastic addition to all East Coast and Southern itineraries, offering a wealth of attractions and immersive experiences to Indian visitors,” adds Vohra.
Louisiana, known for its vibrant culture and rich history, is a blend of French, Spanish and African influences, evident in its music, cuisine, architecture and festivals.
From the iconic celebrations of New Orleans to the plantation homes along the Mississippi River, the tranquil swamps of the Atchafalaya Basin, and the Cajun way of life at Vermilionville in Lafayette, the state offers an array of experiences that celebrate its heritage and natural beauty.
Louisiana is the perfect destination for sports and adventure
With its renowned diversity and abundance of experiences, Louisiana is the perfect destination for Indian culture enthusiasts, gastronomes, nature lovers, festivalgoers, sports and adventure for both the family and individual segments, adds the statement.
It says that the state also offers a range of accommodation options, from luxurious casinos and full-service resorts to charming bed-and-breakfasts and scenic cabins. Additionally, Louisiana has excellent air connectivity via numerous airports, including the Louis Armstrong New Orleans International Airport, facilitating easy access to visitors.
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