The official appointment ceremony of Hina Khan was held on May 9 at the KTO Seoul Centre (HiKr Ground)
Korea Tourism Organisation (KTO) announced that it has appointed Indian actress and media personality, Hina Khan, as the Honorary Ambassador of Korea Tourism from India for the term May 2025 to April 2026.
In a statement, KTO says that the official appointment ceremony was held on May 9 at the KTO Seoul Centre (HiKr Ground).
“We are delighted to welcome Hina Khan as our Honorary Ambassador for Korea Tourism from India. Her remarkable connect with young audiences and her vibrant storytelling style on social media make her an ideal representative to promote Korea’s dynamic and diverse offerings. We believe this partnership will open new doors for Indian travellers to experience Korea’s culture, food, and trends in a more personal and immersive way,” says Myong Kil Yun, Regional Director, India & SAARC Countries, Korea Tourism Organisation (KTO).
The statement adds that with this appointment Hina Khan joins KTO’s mission to further enhance the visibility and appeal of Korea as a preferred travel destination among Indian travellers. Through her recent week-long familiarisation (FAM) trip across Seoul, Gangwon-do and Incheon, she explored and showcased unique cultural experiences, Korean vegetarian cuisine, K-Drama filming locations and K-Pop hotspots that resonate with the growing Hallyu (Korean Wave) fandom in India.
“It is a great honour to be appointed as the Honorary Ambassador of Korea Tourism. Korea has always fascinated me from its beautiful landscapes and rich traditions to the global popularity of K-Drama and K-Pop. I am truly excited to continue to explore and share my journey through Korea with my audience and encourage more Indians to discover this wonderful destination,” says Khan.