Israel highlights MICE & bleisure tourism at BLTM

Emphasis on heritage, culture & modern facilities
2024-09-12
/
/ New Delhi
Israel highlights MICE & bleisure tourism at BLTM
Israel highlights MICE & bleisure tourism at BLTM

Israel says its pavillion at BLTM attracted a lot of interest

With an emphasis on promoting Israel as a destination for MICE, bleisure and luxury for Indian travellers, the Israeli Ministry of Tourism recently participated in BLTM, a business travel fair in Delhi recently.
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To highlight the rich cultural diversity, its ancient heritage and most-modern facilities, Israel Ministry of Tourism (IMOT) recently participated in the 7th edition of Business & Luxury Travel Mart (BLTM) held in New Delhi.

In a press statement, the Israeli Ministry of Tourism says that India’s leading trade show for Business, Luxury, and MICE travel, held at the India International Convention Centre (IICC) in New Delhi, provided it with a strategic platform to engage with key stakeholders in the Business+Leisure and MICE travel segments from across India and overseas.

Amruta Bangera

Amruta Bangera

The statement adds that throughout the three-day event, the team displayed Israel’s multifaceted travel experiences, emphasising its unique blend of historical richness, cultural diversity, and modern amenities that cater to both business and leisure travellers. It says that the Israel pavillion attracted significant attention from buyers, travel trade partners, and industry professionals and media houses, reinforcing Israel’s position as a premier destination for MICE and luxury travel.

“BLTM 2024 has provided us with an invaluable opportunity to connect with decision-makers in the Business+Leisure and MICE travel segments, given India is one of Israel’s top four source markets for outbound tourism. Israel has implemented robust safety protocols to ensure every visitor’s security, and is dedicated to providing enriching, secure experiences for our Indian guests. The enthusiasm we have encountered at BLTM strengthens our resolve to further grow MICE and Bleisure travel from India to Israel,’’ says Amruta Bangera, Director of Marketing, Israel Ministry of Tourism, India.

The statement adds that Israel pavilion at BLTM 2024 also highlighted state-of-the-art MICE facilities, unique team-building experiences, and luxury accommodations.

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