Agoda says that the campaign’s central message is that travel should be about excitement and not anxiety
Agoda, a digital travel giant and Atlys, a visa processing platform, have joined forces to launch a co-branded marketing and advertising campaign in India, aimed at making international travel simpler and stress-free for Indian travellers.
In a press statement, Agoda says that the campaign’s central message is that travel should be about excitement and not anxiety.
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The statement adds that the newly released advertisement is already generating buzz, and taps into the common pre-travel worries faced by Indian globetrotters, ranging from fears of overpaying for flights and hotels to the nerve-wracking wait for visa approvals.
Agoda adds that by spotlighting these anxieties, Agoda and Atlys position their partnership as the ultimate solution for a smoother travel experience.
Matteo Frigerio
“At Agoda, we believe travel should feel exciting, not overwhelming. Teaming up with Atlys lets us clear two of the biggest hurdles: cost and visa complexity. Together, we’re making global travel from India more accessible, more affordable, and much less stressful – so travellers can explore the world with ease and peace of mind,” says Matteo Frigerio, Chief Marketing Officer, Agoda.
Mohak Nahta
“At Atlys, we’ve built our company on a singular mission: eliminating the visa headaches that prevent millions from experiencing the world freely. For many Indian travellers, venturing abroad brings unique challenges, from finding affordable travel options to dealing with visa uncertainties. Our association with Agoda tackles these hurdles head-on by marrying our expertise in visa facilitation with Agoda’s strong digital travel platform. Together, we create a stress-free, holistic experience for the travellers,” says Mohak Nahta, Founder and CEO, Atlys.
According to the press statement, the partnership leverages Agoda’s network of five million properties and integrated flight and activity options, enabling travellers to craft personalised itineraries. Atlys, meanwhile, streamlines the visa application process, turning it into a transparent and user-friendly journey.