The Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) announced the launch of the ‘Abu Dhabi Specialist Programme’, an e-learning platform which will educate travel trade industry professionals with all destination-related information about the emirate through a series of online courses.
The programme will be rolled out in three phases in several languages across 17 markets, including the United Kingdom, USA, Canada, India, Australia, New Zealand, China, South Korea, Germany, France, Italy, Ireland and Russia, as well as the GCC countries. The first phase has been launched last week in six key markets including India.
Designed specifically for tour operators, travel agents and wholesalers, the Abu Dhabi Specialist Programme will equip travel trade professionals with accurate and relevant information about Abu Dhabi, supporting and encouraging them to promote the destination to consumers within their markets.
Saood Al Hosani, the acting undersecretary at DCT Abu Dhabi said, “This training and education platform ensures that all participating industry partners have easy and quick access to the latest content on Abu Dhabi, thus making the destination promotion aspect of their job much easier.”
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