Mabrian, a global travel intelligence platform announced the launch of a new tool to monitor and regulate short-term rentals (STRs).

In a press statement, Mabrian says that the tool enables comprehensive and detailed analysis of STR offerings in a given destination, providing key actionable insights such as location, number of beds, property categories, licence status and listing quality, adding that the data was crucial for effective management and decision-making by both tourism and urban planning authorities.

“This tool provides public administrations and destinations with the means to regulate tourist accommodation services, leveraging technology to support existing regulations, promote coexistence between tourists and residents, and ensure lodging quality,” says Carlos Cendra, Partner and Director of Marketing and Communication, Mabrian.

The statement adds that Ibiza is the first destination to implement the expanded capabilities of this tool. Since May 2024, the island has been integrating tourist intelligence with official data sources to automate the detection of unregulated tourist rentals.  The tool is used by the Illegal Short Term Rentals Taskforce, a body comprising island’s administrations, the Balearic Government, tourism industry associations, unions, and major platforms for short term rentals in carrying out its mission, “no other than combating unlawful tourist accommodation, a top priority for the island’s government,” as emphasised by Mariano Juan, Vice President, Consell de Ibiza and Executive Officer, Illegal Short Term Rentals Taskforce.

“Short term rentals play a crucial role in diversifying destinations’ lodging options, attracting a wider range of travellers, and stimulating local economies. Therefore, we must not overlook its value. However, STRs must adhere to established standards and regulations to ensure a structured and high-quality offering,” adds Cendra.

According to the statement, Mabrian’s solution not only helps enforce compliance but also promotes territorial balance and quality standards in the accommodation sector. It also allows administrations to integrate official records of STRs licenses within a destination, allowing for comparisons of unit capacity, location, and licensing status against listings on major online platforms, including Airbnb, Booking, and TripAdvisor.

Additionally, the tool features filters to classify properties based on four types of non-compliance, and to identify either low quality or unregulated accommodations. This functionality enhances traceability and expedites regulatory enforcement, strengthening collaboration between tourism and urban planning authorities.

The statement adds that the control panel of the tool also offers deeper analytical insights, including filters to classify accommodations into up to 53 categories, create lessors’ profiles by tracking the number of properties they manage.