Responsible Tourism Awards will be given in six categories this year
Africa Travel Week (ATW) has invited responsible tourism businesses to enter the WTM Africa Responsible Tourism Awards. In a press statement, the organisers say that the entries for the awards can be made by March 19.
“These annual awards celebrate exceptional efforts driving tourism as a force for good. They are our way of honouring initiatives that address key global challenges while enhancing the travel experience,” says Megan De Jager, Portfolio Director, RX Africa.
Megan de Jager
The statement adds that the award entries will be judged by a panel of industry experts led by Harold Goodwin, WTM Africa’s Responsible Tourism Advisor. The organisers say that the awards will be given in six categories, namely All-Inclusive Tourism: Can it be Responsible?, Adapting to Climate Change, Increasing Local Sourcing (to Create Shared Value), Peace & Understanding, Managing Waste: Reduce, Reuse, Recycle and Upcycle and Nature Positive Travel.
The statement adds that the winners will be announced live at WTM Africa at the Cape Town International Convention Centre (CTICC) on April 10. Gold winners in each category will also have the opportunity to compete at the global Responsible Tourism Awards later in 2025.
“In previous years, Africa has scooped as many as five awards in the global accolades and last year we picked up another, this underscores our region’s innovative spirit, drive and commitment to responsible tourism,” De Jager adds.
The organisers say that entering is free and easy. The applicants can visit the website of WTM Africa and download the form for entries, which need to be submitted with a ‘compelling case study’ showing measurable impact and innovative approach to responsible tourism.
“We believe tourism can change the world. If that is a message you align with, don’t miss your chance to be recognised as a leader in responsible tourism and to put your company on the global map,” says De Jager.