Saudi Arabia expects a major boost to tourism from 2034 FIFA Football World Cup
Two years after Qatar became the first country in the Gulf Cooperation Council region to host the FIFA Football World Cup, the global football championship will head back to the GCC as Saudi Arabia has been named the host of 2034 World Cup. This was announced by FIFA, which governs football across the world, at a meeting on Wednesday.
The announcement was welcomed by Saudi Tourism Authority which said it was thrilled to welcome football fans from around the globe to experience the warm hospitality and vibrant culture of the Heart of Arabia.
“We are incredibly excited to host the world’s largest sporting event. Saudi welcomed over 100 million visitors in 2023, and we are the fastest-growing tourism destination in the G20 countries,’’ says Fahd Hamidaddin, CEO, Saudi Tourism Authority.
“As the Heart of Arabia, we are eager to welcome visitors to experience our beautiful country, and the breadth of its wonders, from the mountains of Aseer, to the shimmering waters of the Saudi Red Sea, the vast dunes, our human and natural heritage will dazzle and inspire. Our dynamic tourism sector ensures visitors have a seamless experience across all touchpoints, and we invite the world to experience the magic of Saudi now. Whether seeking adrenaline, culture or relaxation, a visit in advance of the World Cup will offer a taste of Saudi, and our famed hospitality, where, with hearts open, we invite everyone to experience the warmest of Saudi welcomes,’’ Hamidaddin adds.
Fahd Hamidaddin
The statement adds that FIFA World Cup 2034 will be the first time the 48-team tournament will be hosted by a single country. Saudi’s host cities include Riyadh, blending modern entertainment with historic treasures at Diriyah, Jeddah, showcasing the glimmering Red Sea and Al Balad, Historic Jeddah’s charm, Al Khobar, featuring serene beaches and cultural landmarks, Abha, with its lush landscapes and adventure activities and Neom, with its futuristic innovations.
STA says that all of the host cities are set to captivate football fans with state-of-the-art stadiums, world-class amenities, vibrant fan festivals, and a diverse array of cultural experiences.
The tourism promotion organisation says that in celebration of Saudi Arabia’s successful FIFA World Cup 2034 bid, it organised vibrant on-ground activities in key international locations, such as London’s Piccadilly Circus and Dubai Mall’s iconic fountain, featuring Saudi flash mobs that showcased the country’s rich culture and highlighted the destinations set to host matches.
Domestically, celebrations took place in five iconic locations namely Salwa Palace, Historic Jeddah, Hegra, Rijal Almaa, and Ithra, inviting the public to join in and commemorate this historic milestone. STA also launched a short film welcoming and inviting the world to experience Saudi’s warmth and wonder, embodying the joy, pride, and excitement felt nationwide.
The statement adds that with a passionate football fan base and a growing cadre of world-class sporting events hosted in country, Saudi is sharing its storied heritage and vibrant culture with the world. From the stunning landscapes of the Saudi Red Sea, with its 1,800 km of pristine coastline, sweeping desert dunes, mountain canyons, to the historical wonders of AlUla, where heritage meets nature, the coastal cosmopolitan hub of Jeddah, where the modern and traditional blend beautifully, to the thrum and thrill of the capital of Riyadh, visitors can explore a land rich in culture, history, and breathtaking experiences in this year-round destination.
STA says it is working closely with partners across the tourism ecosystem to ensure a seamless and enjoyable experience for all visitors. This includes enhanced flight connectivity, streamlined visa processes, and a wide range of accommodation options to suit different budgets and preferences. With a focus on sustainability and accessibility, Saudi is committed to delivering a tournament that celebrates the spirit of football and leaves a positive legacy for generations to come.