The homepage of the new, reimagined FlySmiLes website presents a snapshot of all the features and facilities now at the fingertips of its members (Photos: SriLankan Airlines)
SriLankan Airlines recently announced that the new website of its frequent flyer programme, FlySmiLes, is now live with several features, offering seamless access and reward redemptions alongside other functionalities for its nearly 800,000 global members.
In a press statement, the airlines states that the platform is designed to bring ease and privileges, enhancing the travel experience for FlySmiLes members throughout their journeys and beyond.
Dimuthu Tennakoon
“The new FlySmiLes’ website exemplifies our unwavering commitment to delivering a superior customer experience. It marks a significant step forward in how we engage with and reward our loyal customers. With its enhanced, user-friendly features, the website empowers members to access exclusive rewards and personalised offers anytime, anywhere,” says Dimuthu Tennakoon, Head of Worldwide Sales and Distribution, SriLankan Airlines.
The statement adds that the platform also offers a seamless user experience with social login, enabling members to sign in using their Google or Facebook accounts. For added security, an OTP (One-Time Password) has been enabled for transactions, all integrated smoothly with a range of payment options, including American Express, Visa and MasterCard.
The website provides detailed information about FlySmiLes, including its membership categories and partners
In addition, the website makes easier for members to manage redemption vouchers by making it possible to request, redeem, modify or cancel with just a few clicks. It also offers easy access to a variety of other vouchers, such as lounge access vouchers for co-branded cardholders, excess baggage vouchers and vouchers from non-airline partners. It also offers personalised dashboards for members to effortlessly check their FlySmiLes miles balance and track their membership tier progress, says the airline.
Chamara Perera
“Developed entirely in-house, this project reflects the remarkable talent and innovation within our airline. The collective efforts of our teams ensured that every detail and feature of the website met the specific needs of our frequent flyers. By integrating cutting-edge technology, the website strikes the perfect balance between practicality and aesthetics, serving as a comprehensive digital front for FlySmiLes and providing solutions for nearly every member requirement,” says Chamara Perera, Group Head of Information Technology, SriLankan Airlines.
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