Tanzania Tourism Board discusses recovery plans

2020-05-05
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/ Digital Desk
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Tanzania Tourism Board (TTB) has come up with recovery plans for tourism sector during and after coronavirus outbreak. Ever since outbreak of the global deadly coronavirus pandemic, countries are trying to figure out measures of ending the spread which includes lockdown, curfew and relieving up international travel which is highly associated with revenue earning from the hospitality industry.

TTB board chairman Thomas Mihayo has said that the board was putting efforts of ensuring that it withholds tourism interest as a way of having tourists visiting the country’s attractions after the pandemic in manageable. “We are continuing to prepare television programmes to keep on advertising tourism sites and rebranding ‘Tanzania unforgettable slogan’ to local and international television and online platforms for tourists to keep remembering Tanzania for them to arrange their safaris to the country when a remedy for COVID-19 is attained,” he told journalists in Dar es Salaam last week. He revealed other strategies including advising tourists who have earlier planned visitation to Tanzania to consider pushing ahead than cancelling them, where they may continue with the recreational trips when travel is reopened again.

He said that experts have already warned more slump in tourisms earnings which contributes nearly 17 per cent of GDP, and was growing steadily before COVID-19 outbreak where in the year 2018, there were recorded 1,505,702 who visited the country. There was a growth in the number of Indian tourists visiting Tanzania for adventure tourism, however, the latest numbers are yet to be revealed.

Commenting on the magnitude that the tourism sector in the country has been shaken by limitation of international travel, the managing Director of TTB, Devota Mdachi said that it was still being evaluated. “COVID-19 has occurred in the period of the year when it is a low season for tourism. However, our marketing department is still conducting an intensive assessment to identify the effects and the report will be released later.”

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